How to Add Google AdSense to WordPress

To add AdSense to your WordPress website, follow the suggested steps and you will have set up everything in no time.

Step 1: Set up an AdSense Account

The first thing you should do to add AdSense to your website is to sign up for Google Adsense. Click the “Get Started” blue button and fill in the required details.

Step 2: Connect AdSense with Your WordPress Website

On the “Connect Your Site to AdSense” page, you should see a list of instructions on how to connect AdSense to WordPress. Within these instructions, there should be a code snippet. You should copy this snippet within your WordPress website.

There are three main ways to paste the code within your website:

Method 1: Use the WordPress Admin Dashboard

• Log in to your WordPress admin dashboard.
• Navigate to Appearance->Theme Editor
• Select “Theme Header” from the Theme Files section.
• Paste the code somewhere above the </head> tag.
• Click on “Update File”
• Return to the AdSense registration page and add a tick to the “I’ve pasted the code into my site”
• A confirmation message should appear, indicating that your account approval is in process.

Method 2: Use a WordPress Plugin

• Log in to your WordPress admin dashboard.
• Navigate to Plugins->Add New
• Search for a plugin that allows you to add code snippets. One such is Code Snippets
• Install and activate the plugin.
• Go to the settings of the installed plugin and paste the AdSense code into the Header section.
• Click on the blue Save button, so the system applies and saves the changes you have just made.
• Return to the AdSense registration page and add a tick to the “I’ve pasted the code into my site”
• A confirmation message should appear, indicating that your account approval is in process.

Step 3: Create a Google AdSense Unit

Once your account is activated, you will receive an email notification. Once you do, you can start creating ad units. Here’s how to do so:

• Access your AdSense dashboard and from there go to “My Ads”.
• Once you enter “My Ads”, go to Content->Ad units and click on “New ad unit”.
• Then, choose an ad type (for example, Text & Display ad).
• Edit the settings to your liking. This means that you can add name, ad size, and ad type changes.
• Save your settings. Once you do, you will be able to obtain an ad code.
• Copy the code, as it will be used in the next step.

Step 4: Embed the Ad code within Your Website

After obtaining the ad code, it is time to embed it on your website. There are two ways of doing so: manually and with a plugin.

Method 1: Add the Ad Code Manually

• Log in to Your WordPress dashboard
• From there, go to Appearance ->Widgets.
• Choose a Text Widget and select the desired location for displaying the ad (for example, in the sidebar, or the footer).
• Paste the AdSense code into the content box.
• Save the changes.

Method 2: Add the Ad Code with a Plugin

You can use a WordPress plugin to add the ad code to your website. To do so, install and activate a plugin that can help you manage such code snippets. Useful plugins in that regard are:

• Ad Inserter – a versatile option with various ad placement options.
• Advanced Ads – comes with a comprehensive list of settings and management features and click fraud protection.
• Woody Code Snippets – allows the creation and insertion of code snippets, and the pro version grants access to the snippets library.

Conclusion

This guide provides insights into integrating AdSense with your WordPress website, so you can monetize it.

The post How to Add Google AdSense to WordPress appeared first on AwardSpace.com.

Аffiliate marketing has gradually become one of the most popular ways of generating income in the online world because it offers a low entry barrier and a potential for high returns.

If you want to get started with affiliate marketing, but don’t know how to begin, then this comprehensive guide is tailored just for you.

We will walk you through the steps to launch your affiliate marketing strategy and drive it to success.

Table of Contents:

• What is Affiliate Marketing
• How to Get Started with Affiliate Marketing
• Choose Your Niche
• Choose a Content Platform
• Create High-Quality Content
• Find a Suitable Affiliate Program to Join
• Drive Traffic
• Optimize Placement of Affiliate Links

What is Affiliate Marketing

In its core, affiliate marketing is a business model by which you promote products and services of other brands and earn a commission for each sale you close.

What makes this model so popular and lucrative is its simplicity: you don’t have to create your products or handle various services, and instead, you use your online presence to drive traffic and conversions for the products and services you are promoting.

In most cases, affiliate marketing revolves around 4 main parties, each playing a different role in the process:

• Affiliate (publisher): The individual or organization that promotes a given product or service.
• Merchant: The individual or organization that sells the product.
• The customer: the individual or organization that purchases the product or service from the affiliate.
• Affiliate network: the connection between the affiliate and the merchant’s affiliate program. Affiliates and merchants can connect without an affiliate program, however, the latter is commonly used for establishing such relationships.

How to Get Started with Affiliate Marketing

There are several steps you should take to get started with affiliate marketing.

1. Choose Your Niche

The first thing you should do to get started with affiliate marketing is to select a niche in which you will launch your affiliate strategy. The most effective way so far is by building an affiliate platform and publishing original content that meets your potential audience’s needs. Then, you start adding links and offers to the products that you promote on your platform and eventually start to generate revenue,

In the best-case scenario, the niche you choose to operate in should be related to your interests and at the same time should be focused towards an underserved audience.

When thinking of ideas for a niche, you can use Google Trends to see what is trendy at the moment, so as to be able to reach a wider audience.

Furthermore, to narrow down the niche options to only plausible ones, as yourself these questions:

• What products and services I like to use that I would like to promote to others?
• What type of content should I make that would allow me to serve both my niche and my audience?
• What new can I add to the topics I will be covering?

The idea of choosing a niche is to become an authority on and build trust among your audience. The more trustworthy you and your content looks in the eyes of visitors, the better the chances of monetization are.

Here are some suggestions on topics that you can base your content on:

• Hobbies: travel, cooking, scale modeling, photography.
• Finances: personal finances, cryptocurrency, investing.
• Tech: web hosting, gaming, software.
• Health: fitness, nutrition, yoga, alternative medicine, supplements.

2. Choose a Content Platform

You can unfold your affiliate marketing program on any online platform. The most popular options include:

• Create your own website
• YouTube
• Social Media (Instagram, TikTok, Facebook)
• Podcast

The platform you choose should depend on the preferences of your potential audience. This means that if they are using YouTube way more than TikTok, then maybe it is a good idea to focus your endeavor in expanding your YouTube channel.

Also, you should consider the format of your content – if you would work on topics such as the theory of law, then articles might be a feasible solution, however, if you are into dancing, for example, then a video format could be preferable.

3. Create High-Quality Content

To be successful, your affiliate project should revolve around high-quality content at all times. Whether you work on articles, videos, or podcasts, always focus on giving a solution to the problems and pain points of your audience, be informative, and try to cover topics that are both trendy at the moment and ones that would remain evergreen.

Furthermore, you should go the extra mile and make sure your content is as precise and reliable as possible. For example, if you are focusing on reviewing different products, make sure to purchase the product and test it. This is the only way you can remain relevant in your niche and eventually generate income via affiliate marketing.

In most cases, building a content library can take a lot of time and effort, so it is advisable to plan and create a content calendar that can help you follow your affiliate marketing goals. The content calendar can include the types of content you will be publishing and the times at which you will be publishing. Types of content might include:

• Tutorials in your niche
• Q&A
• How-tos
• Tips and Tricks
• Product Reviews
• Commentaries

4. Find a Suitable Affiliate Program to Join

Although not a mandatory step in the process, joining an affiliate program can be beneficial for your project. There are 3 main types of affiliate programs you can join:

1. High-paying, low-volume. Such programs are focused on niche products with a lesser number of buyers.
2. Low-paying, high-volume. These affiliate programs focus on selling products with mass appeal, for example, videogames.
3. High-paying, high-volume. In such programs pricey products are sold to many customers.

The affiliate program you will join depends on your niche and level of experience. As a rule of thumb, follow this idea: if you are targeting customers, join a low-paying, high-volume group. If you are focusing on businesses, join a high-paying, low-volume program.

5. Drive Traffic

Whether you will be operating on YouTube, or social media, or you will create a website, driving traffic is essential for the success of your affiliate marketing campaign.

There are several methods you can apply to drive traffic:

Advertisement. Paying for placing ads that lead to your channel can be very effective in terms of driving traffic. Consider advertising your channel in search engines, websites and social media. Don’t be afraid to spend money on advertisement, as this method can become lucrative for your affiliate marketing once the ads start generating traffic and visitors start consuming your content and eventually follow the affiliate links you have placed.

Read also: How to Sell Ads on Your WordPress Website

SEO. If you are working on an affiliate website, then you should definitely focus your efforts on SEO. Search engine optimization (SEO) is the process of optimizing your website in such a way that it can rank higher in search engines such as Google.

In short, here’s what SEO is about:

• Understanding what your target customers are interested in.
• Creating content that revolves around these interests.
• Making a website structure that is user-friendly and accessible.
• Use words and phrases in your content that are used by your target audience.
• Make sure your website is as fast as possible.
• Make sure your website works flawlessly.

Email marketing. Promoting your channel and getting in touch with your audience via emails can be very lucrative for your affiliate campaign.

Use mail to inform your audience about new content you publish, new products that they can purchase and various types of promotions.

You can even add affiliate links within the emails.

6. Optimize Placement of Affiliate Links

To earn money from affiliate marketing, you should convince your audience to follow the affiliate links and make a purchase. Although you don’t have full control over clicks and purchases, you can optimize the process in a few ways.

Link placement. All your affiliate links should be placed in a visible place, so more people see them. However, make sure that the placement of such links doesn’t look spammy and needy. Include a link when it is convenient to do so and avoid placing too many links in a single area.

Context. Include links when the context of the topic makes it convenient.

For example, if you create an affiliate website and work on a new article explaining the different types of web hosting services, you can add affiliate links in such a manner:

“In this article, I will be reviewing three types of web hosting. These are shared hosting, semi-dedicated hosting, and WordPress hosting”.

Get Started with Affiliate Marketing – Conclusion

Launching an affiliate marketing project can become very lucrative if you put time, effort, and dedication into your project. By understanding the basics, you can start building an online presence that generates passive income for years to come.

The post How to Get Started with Affiliate Marketing appeared first on AwardSpace.com.

In other words, once you create a great website and start generating traffic, you can start looking for opportunities to sell ads.

There are numerous ways of doing so, and in this article, you will read about various possibilities that you can benefit from once you enter the realm of website monetization.

Table of Contents:

• Before You Sell Ads
• Methods of Selling Ads on Your WordPress Website
• Most Effective Ad Types

Read also:

• 9 Ways to Start Monetizing Your Website
• How to Get Started with Affiliate Marketing
• How to Add Google AdSense to Your WordPress Website

Before You Sell Ads on Your WordPress Website

Before you jump into the various ways you can sell ads on your WordPress website, you should first meet several prerequisites that would ensure optimal ad revenue.

Launch Your Own WordPress Website

This might seem apparent, but there’s a logic behind this advice. The reason is that having your own website grants you full independence and control over ad placement, types of ads, and price negotiation with advertisers.

Should you be using a platform or a service that doesn’t grant you full control over your website, you risk dealing with various ad quantities, types, and pricing limitations.

This is why, if you wish to benefit fully from ads revenue, you should have your own website. The most effective and affordable way by far is by using WordPress.

AwardSpace can help you in the process. Simply register a domain name, subscribe to our special WordPress hosting plan, and create your website today!

Increase Website Traffic

Building a WordPress website is only the beginning of your journey. Once you have your site up and running, you should increase website traffic, or, in other words, you should attract new visitors.

This is due to a simple reason: the more site visitors on your pages (the greater the website traffic), the larger the audience that would see site ads is. The greater the audience, the greater the chance of conversion. The greater the chance of conversion is, the greater the number of potential paying advertisers becomes.

In most cases, advertisers aim at one of two goals when placing ads on a given website:

• Branding. Advertisers aim at showing their brand to as many site visitors as possible, to ensure that visitors who saw the ad have a great chance for future purchases from this brand.
• Conversions. Advertisers aim at prompting your site visitors to click any of the placed ads on your website and make a purchase, register for a service, or directly jump to a given web resource.

Either goal advertisers aim at, they would always prefer a website with more traffic.

Create High-Quality Website Content

Although very important, having high traffic is not enough. Advertisers would look for websites with high-quality content and better-engaged audience.

Having high-quality content on your WordPress website is important for several reasons:

• High-quality content keeps attracting new visitors and prompts them to return to your pages. In the eyes of advertisers this is great news – not only there would be more people who would see and potentially click the ad, but there would also be people who return to the website and see the ad numerous times.
• High-quality website content keeps visitors engaged for longer. The more engaged your site visitors are, the more willing advertisers are to pay for ads on your pages. The opposite is also true – if you generate high traffic, but visitors leave your site immediately, potential advertisers won’t be willing to place ads on your website.

In short, always focus on delivering high-quality content that is up-to-date, informative, and to the point. Otherwise, advertisers would prefer to launch ad campaigns on different websites.

Ensure Flawless Performance for Your WordPress Website

User experience is of paramount importance for the success of your website and the potential for monetization. Remember that poor user experience leads to lower traffic, lower SEO rankings, and low interest in advertisers to buy ad space on your website.

In short, users don’t like slow and poor-performing websites and no one would give such a website a second chance, especially advertisers.

So, to be able to attract more paying advertisers, make sure your WordPress website is fast, well-performing without any flaws, provides users with easy-to-use navigation, and is aesthetically pleasing.

Use Web Analytics to Prove Point

Via web analytics, you can prove to advertisers that your pages generate traffic, your visitors are engaged with your website content and therefore it is worth it for them to advertise on your WordPress website.

Apart from that, web analytics is an essential tool for each successful website project. This is a key factor, as the more successful a website is, the higher the chance of selling ad space becomes. See how in this article:

What Are Web Analytics and Why Do They Matter?

Furthermore, web analytics can help you find the optimal placement of ads on your WordPress website. By monitoring user behavior via web analytics, you can see which placements resonate best with your site visitors, or, in other words, see which ad positions generate more money than others.

Choose the Optimal Ad Placement

It is essential to place ads strategically for two main reasons.

1. Proper ad placement can generate a lot more revenue than expected – this is good for you and welcoming news for advertisers.
2. Improper ad placements can cause flaws in your website’s performance, and increased bounce rates, and can generally lower the user experience on your website. This is why, it is important to become creative and include ads that fit your brand voice, design theme, and niche.

How to Sell Ads on Your WordPress Website – 3 Lucrative Methods

There are three main methods of selling ads that you can use on your WordPress website. Each method can be very lucrative and worth giving it a shot.

As a rule of thumb, try out all suggested methods and see which one works for you and which doesn’t. This would help you focus your efforts on the methods that are most lucrative for you and avoid spending time and endeavor on the ones that are not performing optimally.

Method 1: Automated Advertising

Automated advertising is a term referring to selling ads online via automated software.

With this method, you sell ad spaces on your website to online ad auctions where advertisers bid for every ad space you offer.

With automated advertising, you benefit from the real market value of your ad placed on your website. This value is based on your website audience demand by bidders.

The greatest advantage of this method is the entirely automated process of selling ad space. This means that the automated software matches your website content and audience to relevant ads without having to search for advertisers on your own.

One handy platform for automated advertising is Google Adsense.

Method 2: Sell Ads by Directly Reaching Advertisers

Via this method, you don’t have to use automated advertisement software. Instead, you seek ways to establish business connections with brands and businesses that are willing to place ads on your web pages.

To fully benefit from selling ads directly, you need to spend a lot of time and effort, to establish robust business relationships with brands and businesses.

Via using this method, you invest in long-term collaboration with various organizations, which can become very lucrative in the future, especially if your branding strategies are on-point and use the services of a strong sales team.

Method 3: Use a WordPress Form Builder to Promote Ad Space

Sometimes the best way to attract advertisers is to promote your available ad space. This method is especially effective if you are starting with establishing your website’s online presence and brand.

The idea behind a WordPress form builder is to create a contact form for site visitors who are interested in advertising on your website and therefore reach you via the form you conveniently placed on your pages.

Most Effective Ad Types

There are 4 very effective ad types you can incorporate on your WordPress website. All four can be equally lucrative and you can use all of them simultaneously, or experiment with various combinations to see which work best for you. In most cases, the most fitting ad type depends on the niche your website operates in, the type of site audience, and their personal preferences and behavior patterns.

1. CPM Ads (Cost per 1000 Impressions Ads)

CPM, Cost Per 1000 Impressions, or Cost Per Mille, hence the abbreviation, is one of the most popular ad types. The way it works is very simple – it doesn’t matter at all how many site visitors click the ad itself, you still get paid each time it is shown 1000 times.

The more traffic your website generates, the more effective this type of ad becomes, so it is best to use it when you have already established your online presence and generate large amounts of traffic that can effectively generate impressions quickly.

2. CPC Ads (Cost Per Click Ads)

Cost Per Click, or simply CPC is a type of ad that generates revenue each time a user clicks it. When using a CPC ad, impressions don’t matter. To be able to benefit from such type of ad on your pages, placement is essential, as it is much harder to persuade a site visitor to click on an ad, instead of only seeing it, such is the case with CPM ads.

However, CPC ads are known to be very lucrative, should the placement be optimal and the ad design be persuasive enough to prompt your site visitors to click it.

3. Affiliate Ads

Such ads contain the potential for massive revenues and give you optimal freedom and flexibility in how and where to place them on your website.

Here’s how affiliate ads work – you place an ad somewhere on your website and if any of your site visitors complete a given action connected to the ad (make a purchase, subscribe to a service, download a file, or something else) you get paid.

When conducted properly, affiliate ads can become more lucrative than both CPM and CPC ads, but require more experience, experiments, and time to start generating revenue.

4. Flat Fee Ads

The flat fee ad revenue is determined by you by claiming a periodic fee that the advertiser should pay to include their ad on your WordPress website. Usually, prices are determined on a monthly or annual period.

The great advantage of flat gee ads is that they are very simple to set up and the price doesn’t fluctuate, regardless of impressions and clicks.

Conclusion – How to Sell Ads on Your WordPress Website

Monetizing your WordPress website via selling ads is a great way of earning additional funds.

To fully benefit from selling ads, there are a few things that you should first ensure to maximize the revenue of selling ads:

• Make sure you generate a good amount of website traffic
• Make sure your website content is engaging, up-to-date, and of high quality.
• Ensure fast loading speeds with flawless performance.
• Use web analytics tools to monitor site performance and prove points to advertisers.

As it comes to the ways you can monetize your website, there are three main ones:

• Use automated advertising tools.
• Reach out to brands and businesses.
• Add a WordPress form to prompt visitors to advertise on your WordPress website.

The post How to Sell Ads on Your WordPress Website appeared first on AwardSpace.com.

You may be wondering what exactly you can do to earn money via your web pages. Well, in this article, we share 16 of the most profitable ways you can earn cash via your website.

Read also:

• How to Sell Ads on Your WordPress Website
• How to Get Started with Affiliate Marketing
• How to Add Google AdSense to Your WordPress Website

How to Monetize Your Website

To be able to benefit fully from website monetization, it is important to understand that you should be aware of who your site visitors are and how they behave, what they exactly need, and what approach would prompt them to become paying customers.

Although you may be an expert on the topic your website is about, and know what kind of people visit it, it is important to analyze them even deeper.

This is where web analytics comes into play.

Delving as deep as possible into details about who your visitors are and how they behave on your pages can greatly help you find out which monetization approach would be most lucrative.

Also, as you will read later in this article, paying advertisers would want to know whether it is profitable to advertise via your website. In such cases, to prove that your website generates high traffic and to ensure high ROI to advertisers, you should provide some statistics via web analytics.

So, to understand how to monetize your website in the most efficient way for your case, check our article on the topic of web analytics and use the knowledge to your advantage:

• What are Web Analytics and Why Do They Matter?

Also, make sure that your website is fast, as this helps SEO and contributes to a better user experience. Read more on the topics:

• Why Your Site Speed Matters and How to Measure It
• How to Optimize Images for Web (7 Key Tips
• What is SEO and How Does it Work

9 Ways to Start Monetizing Your Website

In the following sections, you will read about the most lucrative ways to monetize your website. Our suggestions are not ranked in a particular order, as we are aware that each monetization way is unique and can either fit your website concept and personal preferences or not at all.

In short:

1. Sell Ad Space on Your Site
2. Use Google AdSense
3. Conduct Affiliate Marketing Strategies
4. Sell Your Products and Services
5. Offer Online Courses, Seminars, and Coaching
6. Publish Sponsored Content
7. Allow Guest Posting
8. Create Paid Membership
9. Accept Donations

1. Sell Ad Space on Your Site

By far, selling ad space is one of the most popular ways you can generate funds via your site.

The idea behind selling ad space is simple – you place ads on your website for various products and services and get paid for doing so.

Ads can be in various forms – links that lead to the advertiser’s website, banners that appear on the homepage, and pop-ups.

To benefit fully from selling ad space, you need to prove high website traffic rates (as for advertisers more site visitors means that more people would see and eventually click on the ad), and high conversion rates (high number of site visitors who clicked on the ad).

There are two ways you can find people who are willing to pay for ad space on your website:

1. 1. If your website becomes popular and more people visit it and share it, sometimes advertisers would reach you first.
   2. You can make a summary of your website statistics via various web analytics tools, offers, and facts about your website and start reaching out to various organizations and advertisers, so to make an offer.

If you want to delve deeper in the topic, then have a look at our comprehensive guide:

How to Sell Ads on Your WordPress Website

2. Use Google AdSense

Google AdSense is a great way of monetizing your website.

In short, the system allows you to publish ads on your website designed by third-party brands.

The idea is that Google AdSense searches for ads that match the content of your website and conducts bidding in which the highest paying advertiser gets to publish their ad on your pages.

The great thing about Google Ad Sense is that the system is automated and very simple to use with minimal to no risk for you.

So, have a look at how to add Google AdSense to your website, and incorporate it into your website to add a new revenue stream.

3. Conduct Affiliate Marketing Strategies

Affiliate marketing can be very lucrative and there are numerous different strategies you can apply.

The idea behind affiliate marketing is simple:

1. You make a review of a product place an ad, or share some products/services you are using.
2. Place links on your website that lead to a web page through which said products/services can be purchased.
3. Once your site visitors follow such links and make a purchase, you get a certain percentage of the price they pay in the form of commission.

Affiliate marketing is widespread and because of its great flexibility, it can be applied to numerous types of websites – affiliate blogs, company sites, personal projects, and numerous more.

To get the most out of affiliate strategy, you should make sure your website is prominent and generates lots of traffic. This is because brands that would want to advertise their products on your pages, would also want to be rest assured that more people would see the ad and eventually buy their products.

As a rule of thumb, it is a good idea to promote products and services that are a part of your website content niche. For example, if you have a website for reviewing music gear, a great way to incorporate this strategy is by leaving an affiliate link to a purchase page for each product you are using and reviewing.

3.5. (Bonus) Offer Coupons and Discounts with an Affiliate Program

A smart way of benefiting from affiliate programs is by establishing business connections with various businesses, so they grant you various discount coupons and offers that you showcase on your website. The idea is that such offers and coupons are exclusive and available only via your website.

Once a visitor of yours pays for such discounts and offers, you get a percentage of the paid price.

Unfolding such an affiliate campaign can be very hard, but is also very beneficial as if conducted properly, it can make your website more often visited and popular, along with being more lucrative.

4. Sell Your Products and Services

If you are an expert in a given field, a website can be greatly beneficial for monetizing your skills.

For example, your website can be focused on sharing your photography, reviewing hand-made jewelry products, or, for example, you share your thoughts about matters you are an expert in.

With time, you can start selling your photos, hand-made jewels, or, act as a consultant and charge for your advice, all directly via your website.

You can approach this idea in many different ways. For example:

You establish yourself as an expert in a given field via your website and once you are already popular, you can start promoting various services and products online via your site.

Or, for example, you can directly launch a website that has a store and start promoting your products and services directly from day 1 of your website launch.

AwardSpace can help you start today easily.

You simply register to any of our premium web hosting plans, or try out our free hosting service. Then, you choose a domain name, install WordPress, and start working on your website.

4.5. (Bonus) Open an E-Commerce Store

If you notice a considerable expansion of purchases of your goods and services via your website, then consider launching an e-commerce store.

An e-commerce platform can help you establish more control over the goods and services you sell, make a more detailed analysis of how to expand your market share, and eventually build a reliable network of paying customers.

If you are interested in e-commerce, then definitely check out our articles delving into the topic:

• What is an e-Commerce Website and Why Do You Need One?
• How to Create an E-commerce Website Using WordPress?

5. Offer Online Courses, Seminars, and Coaching

If you are an expert in a given niche, you can monetize your experience by teaching others your craft.

Online courses are a very popular way of generating funds and can be very beneficial for you, should you wish to create and promote educational materials.

There are numerous formats you can use to generate funds:

• Write physical books on the topic
• Offer PDF files
• Record audio
• Make video lessons
• Launch seminars

If you search for ways of selling online courses, then launch your website today, publish your content, and promote it today.

6. Publish Sponsored Content

Sponsored content is a widely spread business practice. It revolves around the idea that a brand approaches you and asks you to create content that promotes them and their product and publishes it to your website in exchange for payment.

The content you are to create depends on the requirements of the asking brand – it can be a blog post, announcement, offer, review, or even an infographic.

If a brand approaches you and asks you to create sponsored content, you should take several factors under consideration:

• What number of sponsored posts you will be writing?
• How much time you will spend working on the sponsored content?
• What influence such sponsored content would have – consider the possibility that such sponsored content can become more influential on your website at the expense of your brand, so be careful with the amount and frequency of promotion across your web pages.

Should you decide to be proactive and approach brands and promote your website as a sponsored content platform, here’s what to do:

• Start small and approach local small and mid-sized businesses.
• Create a portfolio of successful sponsored content projects on your website and showcase these to future clients.
• Reach out to various marketing agencies, as they can find clients for you.

7. Allow Guest Posting

Guest posting is very similar to sponsored content.

The idea is that а certain brand creates some content and you publish it on your site for a certain amount of money. In most cases, the content is promotional and prompts people to follow a link to the brand’s website, products, and promotions.

If your website becomes popular and generates a lot of traffic, brands will likely approach you with various proposals for guest posting.

If your website is still not that influential, you can start approaching various brands and make offers for guest posting on your site.

Should this be the case, for optimal results, start reaching out to small brands and sites, gradually build your website portfolio, and try contact marketing and PR agencies – many of them might propose guest posting on your web pages to their clients as a part of their marketing strategies.

8. Create Paid Membership

Create a paid membership area on your website and provide your customers with exclusive content and materials. Depending on the topic and type of your website, you can grant paying members tons of benefits:

• Private forums
• Exclusive articles
• Exclusive events
• Special discounts
• Bundle offers

Paid membership can be very profitable, however, you should make sure that your premium content is worth the price you charge for it, otherwise, being willing to pay site visitors would revert to other websites similar to your premium content.

8.5. (Bonus) Monetize Your Email List Access

If email marketing is a part of your website project, then consider creating premium email content that is accessible only after the subscription fee is paid.

9. Accept Donations

Although very hard to achieve, monetization via donations is still possible.

However, to benefit from such a method, your content should be of the highest possible quality. Most site visitors should remain very satisfied by it and by the overall website browsing experience you grant them.

In short, to benefit from donations, make sure your website provides excellent UX and your content is relevant, helpful, and up to date.

The easiest way to prompt your visitors to donate is by simply asking. Upload an open and honest message in which you share details about your hard work and dedication that is needed to provide such high-quality content and user experience, and that donations can help you keep your work up and running.

Conclusion

There are numerous ways to monetize your website and benefit from additional streams of income.

In this article, you read about the most lucrative ways of doing so:

1. Sell Ad Space on Your Site
2. Use Google AdSense
3. Conduct Affiliate Marketing Strategies
4. Sell Your Products and Services
5. Offer Online Courses, Seminars, and Coaching
6. Publish Sponsored Content
7. Allow Guest Posting
8. Create Paid Membership
9. Accept Donations

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